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PERSONAL FINANCE, CAREER & PERSONAL GROWTH

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  • Analysis,  Digital Marketing

    I Ran Facebook Ads for My Website for Two Weeks, Here are the Results (Malaysian Edition)

    April 26, 2019 /

    Few weeks ago, I ran Facebook ads for this website as an experiment. The goal was to see what results I will get in terms of traffic when I started running the ad. In this post I will break down what I did and what happened as a result. At the start of this experiment, I set aside USD 100 as a budget for testing Facebook ads. I didn’t set a timeline of how long I will run the ads for but my goal was to exhaust this budget. 1st Attempt My first attempt was a boosted post. I selected an article that got very high traction on my website…

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  • Career,  Personal Growth

    Digital Marketing & Finance are More Similar than You Think

    April 2, 2019 /

    The topic of career change is endlessly fascinating to me. I wouldn’t say I’m a seasoned “working adult” but having hustled for money since I was 17, one could say I’ve been in the workforce for quite a while already. As much as I am inexperienced in the matter of drastic career changes, I think it’s safe to say that the transition will alway reveal interesting nuggets both about the working world and about yourself. I never intended to become a marketer. I’m still adjusting to that label since it replaced banker. The switch from banking to marketing is not as difficult as I initially thought. Sales and networking are…

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  • Career

    5 Digital Marketing Jobs You Can Do To Earn A Side Income

    February 28, 2019 /

    Over Chinese New Year, I returned to KL to meet up with friends and old colleagues for the festivities. One question that kept popping up was, “So, what do you do now?” That prompts me to go into a long spiel about how I’m working in digital marketing in Singapore. The next question would always be something like, “What is digital marketing exactly? Like what do you do in digital marketing?” What is Digital Marketing? Digital marketing encompasses a whole host of different products and services that cater to helping businesses get the most out of their online presence. It pairs traditional marketing techniques with technology and data. I won’t…

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